Executive Director, Sweetwater County Travel and Tourism
As a Sweetwater County native, Jenissa Meredith has passionately dedicated the past 12 years of her life to promoting visitation to Rock Springs and Green River, Wyoming, as the Executive Director of Sweetwater County Travel and Tourism. This passion has helped to generate almost 630,000 total visitors each year, supporting over 1,500 jobs and generating over $157 million in economic impact in Sweetwater County.
Jenissa developed the first multi-media marketing campaign for Sweetwater County in 2008, the first responsive website in 2013, and has expanded all tourism marketing efforts for the organization that alone influence over 6,200 group trips each year and generate $8.2 million in economic impact to Sweetwater County.
Jenissa has also developed and grown many programs over her tenure including the R.E.A.C.H. awards, recognizing front line hospitality employees in Sweetwater County, the Rock Springs and Green River Beautification Committees, Flaming Gorge Promotions Committee and now the Proud Wyoming Woman Retreat.